Page 7 - Magento 2 User Guide
Layered Navigation is the catalog navigation feature of Magento 2 that is based on price, category, color or other product attributes and allows customers to find products faster by filtering the results.
Your main goal is to provide customers with the best shopping conditions to improve their experience on your Magento 2 store. There are a few things that can contribute to that and Magento 2 layered navigation is one of them.
What are the chances customers will continue their purchasing journey if they can't find what they are looking for in your store?
Let's not guess. No one likes that. However, Magento took care of that to help you provide the best on-site experience for your customers.
So, in this article, you will learn how to configure layered navigation in Magento 2, how to display it on the category page, and how to add filterable attributes to layered navigation.
Layered navigation is already set
One of the many useful Magento 2 features is Magento 2 customer groups. It allows you to divide your customers into groups and target them with more personalized content and offers. You can set up customer group discounts, share targeted information and define custom rules for them.
Customer group in Magento 2 is an important aspect you shouldn't neglect. Except for all we've already mentioned, it helps you to increase the productivity of your store and improve the shopping experience. Taken you know how to manage customer groups properly.
In this article, you will learn how to create customer group in Magento 2, and how to use this functionality in your store to the fullest.
Create Customer Group in Magento 2
1. Navigate to Customers > Customer Groups and press the Add
New order email notification in Magento 2 is an important component of the ordering process.
It provides customers with information about their orders which they can refer to when getting in touch with the sales representative about their order status, etc.
It is also important to website admins since they get notified about new orders and changes in their statuses.
So, in this article, you will learn how to configure the new order email notifications for the admin and customers.
To configure new order email notification in Magento 2:
1. Go to Stores > Configuration > Sales > Sales Email > Order and Enable the order email notification.
2. Choose the New Order Confirmation Email Sender. To configure email sender check the Store Email Addresses Configuration.
Magento 2 robots.txt file is one of the most important Magento SEO features. This file is a set of instructions given to the web crawlers “guiding” them on which pages of your website to crawl and index.
It mainly consists of the allowed and disallowed instructions that are used to block some pages from being indexed by search crawlers. Confused already?
In this guide, you'll learn what is Magento 2 robots.txt, where you can find and configure it. We'll also share the best practices for the robots.txt. So stay tuned.
What is Magento 2 Robots.txt File?
Magento robots.txt. is a text file used to instruct web crawlers on how to crawl pages on your website. It's essential to establish kind of a relationship between your website and crawlers. When you configure Magento robots.txt file
The newsletter is a great opportunity for you to notify your customers about some special offers or sales running as well as provide them with updates and news on your Magento store.
Email marketing remains a powerful type of marketing, and it is one of the best ways to establish strong relationships with your customers and bring companies higher sales if they developed well-planned strategies.
Magento allows you to manage newsletters directly from the admin and in this article you're going to learn how to configure them.
The out-of-stock situations are not the most welcomed ones. However, you still can turn them to your advantage. Question is, how?
Backorders may be one of the options to go for. Yet, Magento 2 product alerts can do the trick much better. By using them, you interact with your customers more, improving their engagement and loyalty at the same time.
In this article, you're going to learn what are Magento product alerts, how to configure them and manage product alerts run settings.
Ready to start?
What are Magento 2 Product Alerts?
Magento 2 product alerts is a system of notifications customers subscribe to on the product page to receive email notifications about any change in the product price or product stock status. Correspondingly, there are 2 types
At a time when online shopping is at its peak, a Magento free shipping offer is one of the best ways to reduce shopping cart abandonment, encourage customers to buy more, and increase sales.
A lot of Magento 2 stores actively use this marketing technique, along with other shipping methods, as one of the greatest ways to attract customers. Free shipping may be applied to a certain kind of product, items total, or a particular group of items.
In this article, you are going to learn how to set up and configure Magento free shipping.
How to Configure Magento Free Shipping Method?
1. Navigate to Stores > Configuration > Sales > Shipping Methods and
Every store works hard trying to make their customers happy. However, sometimes it happens that people want their money back. This is an inevitable step in Magento order processing.
In such cases, people request a refund which in Magento is called Credit Memo.
And in this article, you will find out what is it and how to create it. Besides, you will learn about a solution that will help you to get rid of refunded orders.
What is Credit Memo in Magento 2?
Magento 2 Credit Memo is a document that defines how much money will be returned to the customer. How you create credit memos in Magento 2 generally depends on the payment method used while placing the order.
Based on this there are 2 types of credit memos: Online and Offline.
Instead of creating different websites on your Magento 2 instance, you can simply create multiple stores with the different product catalogs and manage them easily from the admin panel.
Magento hierarchy of multiple websites, stores and store views provide you with the opportunity of effective and simple Magento 2 store management.
So, in this article, you'll learn how to create multiple stores in Magento 2.
In order to create multiple stores in Magento 2 follow these steps:
1. Go to Stores > All Stores and press the Create Store button.
Magento 2 default store view is the store view customers are directed to from the search results. Magento naturally has the store switcher feature that allows your customers to change the store view and move to the one they like.
Learn how to create a store view in Magento 2.
You can have as many store views on your Magento 2 as you want within a single store. However, customers will be still guided to the default one.
So, sometimes you need to change the default store view.
Follow these steps to change the default store view in Magento 2:
1. Go to Stores > All Stores and choose the Store you want to change the default store view for.
Downloadable products in Magento 2 have no physical form and require practically nothing to manage. You don't need to cover manufacturing, publishing, shipping or delivery, etc. And that is what makes downloadable products so popular.
In Magento 2, except for creating a downloadable product, you have to configure the general Downloadable Product Options.
These steps to configure Downloadable Products Options in Magento 2:
- Go to Stores > Configuration > Catalog > Catalog and find the Downloadable Product Options section.
- Choose the Order Item Status to Enable Downloads which defines if the order needs to be Invoiced or Pending for a customer to be able to download the product.
- Set the Default Maximum Number of Downloads available for 1 customer once he purchases the downloadable product.
One of the primary tasks of any storeowner is to make the shopping experience as diverse and advanced as possible. Magento 2 custom options can help with that. They help you to provide your customers with an opportunity to choose product options as to their needs without relying on the product attributes.
Such functionality allows you to categorize products, create cart price and catalog price rules. Thus, you may configure it for your own store too. And this is exactly what you'll learn today.
How to Configure Magento 2 Custom Options?
1. Navigate to Catalog > Products and choose the product you'd like to configure customizable options for or Add New Product if needed.
Note: you can't configure Magento custom options
One of the most unique product types Magento 2 offers you to create is a virtual product. But what is virtual product in Magento, and why is it so special?
It stands out because you can neither feel it tangibly, set the weight, or download a virtual product in Magento 2. Some of the common examples of this product type are memberships, services, subscriptions, and warranties.
They can be sold individually or as a part of grouped or bundle products. The configuration section contains the familiar fields you can fill out easily. Today, you'll learn how to do it in more detail.
What is a Virtual
The popularity of downloadable products has increased drastically, both globally and in Magento in particular. It is not a surprising fact, though. Such products as eBooks, music, videos, Magento 2 extensions, updates, or instruction manuals are being actively sold. They don’t require additional manufacturing or shipping, which is an advantage.
Together with other Magento product types, the platform allows you to create downloadable products with free samples. The process doesn’t differ much from that of a simple product. However, you have to configure the downloadable product options before creating a downloadable product.
But
One of the many perks of Magento 2 is the variety of products it allows you to create. Yet, Magento 2 bundle products definitely stand out. It's a unique type of product since it allows customers to customize product attributes available in a bundle.
Many of you would find a huge similarity between bundle and grouped products and there is some. However, these two types of products still have some differences you should know about.
If all these concepts confuse you a bit, you've landed on the right page. Today you'll not only learn more details about Magento bundle products but find out how to create them in Magento 2.
Difference Between Magento 2 Bundle Product and Grouped Products
When
Magento 2 grouped product is one of many product types the platform offers. As you might know, it features a set of different related simple products to increase the chances of customers buying more items.
In this case, every simple product can be purchased either separately or as a group. However, every item is listed as a separate product in a shopping cart.
Since Magento grouped products are relatively easy to create you'll learn all the necessary steps in this guide.
To create Magento grouped products:
1. Navigate to Catalog > Products and choose Grouped Product from the Add Products dropdown.
A configurable product is one of the many product types Magento 2 offers. The main difference between the Magento 2 configurable products and simple products is that the former has variable options customers can choose from. It is exactly what makes it the most popular kind of product in Magento 2.
To create a Magento 2 configurable product means to create several different variations of the same simple product. Since configurable products consist of simple ones that have separate SKUs it's more convenient to track down every single product variation.
So, before you start to create configurable products make sure the configurable attributes are created and assigned to the corresponding attribute sets.
Magento 2 simple products are the most basic and essential Magento products. The simple product has no variations. It is sold individually since it has a single SKU. However, it can also be purchased as a part of a configurable, bundle or grouped product.
Following steps to create a simple product in Magento 2:
1. Navigate to Catalog > Products and choose Simple Product from the Add Product dropdown.
2.
Creating Magento 2 user roles is the security action you should take before creating admin users in your store. They help you define the level of permissions some users are granted with. This restricts their access to certain admin sections to ensure a secure admin panel environment.
Create Magento 2 User Roles
1. Navigate to Admin Panel > System> > Permissions > User Roles and hit the Add New Role button to add a new user role in Magento.
Since Magento is a complex platform, it might be hard to cover all the sections on your own. You need to create other Magento admin users who will manage products, monitor orders and create email templates, etc.
However, you must grant each user access only to certain areas of your store to ensure high admin panel security.
So today you'll learn how to create admin users in Magento and monitor their actions in the admin panel.
Magento 2: Create Admin User in the Admin
1. Go to Admin Panel > System > Permissions > All Users and press the Add New User button.
Reasonable pricing is one of the milestones of a successful store. Not only does it improve your revenue, but encourages customers to buy more from you. You can set up special price, configure cart price rules or offers discounts for the entire catalogue.
However, today we want to talk more about Magento 2 customer group pricing. It allows you to set different product prices in accordance with their quantity and customer group. Yet, if you haven't had a chance to use this feature in your store, it's time to learn how to do it properly.
In this article, you'll learn more about Magento 2 tier pricing and how to apply it to the items you offer.
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