Blog

Hi, Magefan customers. And welcome to the newbies of our blog.

The opportunities e-commerce offers these days often go underrated. You can sell literally everywhere — Google, Instagram, Facebook, Pinterest — you name it. But getting there is obviously not as easy as it sounds. 

eCommerce is booming right now making it the best time to start an eCommerce store. Once the "when" and "how" are established, it's time to choose what platform to create your store on. That's exactly when things start to get complicated. There simply are too many of them.

While merchants are desperately looking for ways to drive more traffic to their stores, they tend to ignore blogging. Why? Probably because blogging on eCommerce is more of a long-term investment.  

Videos have a special place in the content strategy of many Magento stores. Promoting and exploring a product via an animated clip is easier than through a lengthy text.

Hi, Magefan customers and welcome to the newbies of our blog.

In the world of eCommerce, many new initiatives come on stage and then rapidly disappear. The fashion industry though seems to be more or less untouched. However, it comes with both pros and cons.

You don't have to imagine how frustrating 503 maintenance pages and other error messages are. Everyone hates them — merchants lose potential customers while the latter get interrupted when shopping. It's a lose-lose situation. 

Collecting customer data in your store is a must if you want to deliver a personalised user experience. While you can track some data with default Magento cookies these are hardly enough to reach the goal.

The faster your website loads, the better — users love it and Google loves it. If you've been improving your website speed with Google PageSpeed Insights for a while and have seen no miracles so far, there's only one reason. You might have misinterpreted the report.

When creating content for your store, you certainly want to make it user-friendly and easy to browse through. The visual appeal is as critical as the content. Thus, to liven things up you may need to add a block of products here or there or display some other dynamic info.

Hi, Magefan customers and welcome to the newbies of our blog.

The process of creating blog posts consists of multiple stages: researching topics, looking for the right keywords, drafting a structure and creating content. Although our Magento 2 Blog offers you the best blog management options, you still have to create content yourself. 

As a Magento 2 developer, you know how tedious performance debugging can be. Finding out why Magento is slow is not as easy as it seems. So any tools that help you on the way come in handy. In most cases, the Magento 2 profiler helps with the performance-related debugging best.

A blog is an invaluable asset to any online store. Not only do you establish yourself as an expert in some niche but you also create a free source of organic traffic. Once you create keyword-specific content you'll start getting traffic. But making it more targeted requires more than that.

Hi, Magefan customers. Welcome to the newbies of our blog.

Making the most of your product pages usually comes down to a lot of aspects. You need to optimize for SEO to get to the top positions and write engaging content. All that on top of the speed optimization, user-friendly page structure and creating irresistible CTAs. Magento product page optimization can feed like a maze, especially for newbies. 

You've landed on this page while looking for ways to do your Shopify SEO better, most likely from Google or Bing. You came for answers and the search engine pointed you to the place where you can find them — our blog post.

If you've compared a few eCommerce platforms, like Magento and Shopify, before landing on the latter, you probably know that SEO is not Shopify's strongest point. Nonetheless, it does offer you a few critical SEO features.

You might have a website with a stunning loading speed, attractive design, well-crafted content and a unique variety of products. But it's all good as long as people can discover your store. That's what you need Shopify XML sitemap for — to help search engines discover, crawl and index your website. 

Everyone wants to get to the top of SERP to receive tons of traffic. But a few realize that website speed plays a huge part in that. You can improve your meta tags, optimize structured data and write great content but still don't get the expected results. All because your Magento is slow.