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Hard-wear.com, a leading eCommerce brand operating four Magento store views. They wanted to make their available on international markets, without spending hours on manual translation.

With a growing audience, the goal was to translate blogs fast and efficiently, while preserving SEO structure, categories, and formatting.

Challenge

Typically, translating a single blog post manually can take 2–5 minutes per language. With multiple store views and expanding content, this quickly became unsustainable.

So, what hard-wear.com needed was:

• a faster, automated translation process.
• seamless integration with their existing Magefan Blog setup.
• automatic syncing across store views to eliminate repetitive tasks.

Approach

Hard-wear.com was already using Elovate to manage their Magento catalogue and the Magefan Blog extension. The translation process was designed to be fully automated from start to finish.

1. Integration setup

Hard-wear.com connected its Magento store to Elovate in just a few clicks

The Magento admin panel is a hub for processing orders, setting up product listings, managing customers, and more. Thus, if the is compromised, you put not only your but also your customers' sensitive data at risk. 

So, you need to protect your admin panel before any harm is caused. This is where Magento two factor authentication comes into play to prevent security risks and keep your data protected.

In this guide, you'll find everything you need to know to enable, manage, and use two-factor authentication to the fullest.

What is Magento Two Factor Authentication?

The Magento two factor authentication (2FA) is a built-in security mechanism that uses two authentication factors to access the admin panel. To complete 2FA, you need something you know (a password) and something you have (an access token) or are (fingerprints, face ID, etc.).

This means that, except for the password, the admins also have to take one more step to confirm their identity. That is, enter the access code, confirm

Managing a Shopify store means doing a lot — managing products, fulfilling orders, providing support and keeping your store optimised for search. But there is one thing merchants struggle with the most — creating relevant, SEO-friendly blog posts to drive traffic.

That's where AI steps in.

In this guide, we'll discuss the Shopify AI Blog Generator — a part of Magefan  — and how it can help you create more content in less time. Powered by AI, this tool helps you craft well-structured blog posts, tailored to your products and audience.

You'll learn how to configure AI Blog Post Generator, how AI credits work, how to tailor prompts to your brand voice and how to generate your first AI blog step by step.

Ready to start?

What is a Shopify AI Blog Generator?

Shopify AI Blog Generator is a built-in writing assistant that helps you create SEO-friendly blog posts directly in the Shopify backend, in just a few minutes. It generates topics, comes up with an outline and drafts entire blog posts from

When optimising your Shopify blog, you explore numerous tools, practices, and techniques. From default and various apps to custom services and tools — you search for anything that will help you leverage your efforts.

While all the optimisation tips and tricks certainly get the job done to an extent, one area often gets neglected — Shopify blog URL structure.

So, in this guide, you'll learn why it matters, how to change it in Shopify, and how to manage blog URLs more effectively.

Let's get right to it!

Why Does Shopify Blog URL Structure Matter?

As a content creator, you certainly dedicate your best effort to fine-tune blog posts. Relevant keywords, structured data, and high-quality insights — all help your posts appear higher in SERP and reach the targeted audience. 

So, at some point, you may ask: Is the Shopify blog URL structure really that important?

While it may not seem like a big deal, URLs have ana strong impact on your blog's rankings and navigation.  And here's why you should

When , you certainly do your best to craft the most insightful posts. However, you also have to make it "scannable" for readers to easily find what they need instead of just scrolling down and leaving.

That's where the Shopify blog table of contents comes into play. As small an element as it seems, it's an effective tool for improving your content navigation, design, and, above all, user experience.

So,today, you will explore what the table of contents is, why it matters, and how to add it to your Shopify blog using different methods.

What is a Table of Contents in Shopify?

The table of contents is a list of content headings that reflects the structure of your blog post. You usually add it at the top of your content or after the introduction, highlighting the key elements throughout the post.

Ideally, the table of contents includes links to the corresponding chapters so that readers can easily jump to the section they are interested in. Thus, it sets clear expectations about the post content

Extending to international markets is never easy. But the challenge begins long before you get caught up with the shipping and payment options. The first step you take creating a is translate Magento.

And by "translate Magento" we mean not just catalog pages. You must cover every detail, from buttons and labels to checkout page fields and other frontend options. 

To simplify this journey for you, we've created a Magento translation guide. Here you'll learn about some basic options, practical tips, and common pitfalls.  We'll also show how to automate the process to make your transition into new markets faster.

Why Magento Translation Matters?

As Magento and the majority of Magento extensions come in English as the default language, you'll likely need to translate your entire store into your local language. Even if you sell in one region only.

Besides, every step of the buying process should be clear and understandable for your customers — from the moment they arrive till they complete

Tracking data in Shopify is super easy, especially with the Shopify customer events setup. However, it's a bare minimum that gives you limited insights about the catalogue, cart and checkout behaviours. To track all of the and optimise conversion tracking, you need Google Tag Manager (GTM). 

It allows you to manage all your tags, including Google Analytics 4 and Ads, from one place. This makes updates and customisation less troublesome.

So, in this guide, you'll learn how to set up Google Tag Manager in Shopify and test the implementation. All without touching your Shopify theme code more than once.

We'll also share how to create all the important tags and triggers automatically inside GTM.

Intrigued? Let's begin with the basics.

What is Google Tag Manager and Why You Need It?

If you're not running any advanced marketing campaigns or multi-tool tracking, the basic Shopify GA4 tool is probably enough.

However, if you want more accurate data, advanced e-commerce tracking (form submission,

Gathering customers' information has become an important step in shaping . It helps you to learn more about your customers behaviour and improve their experience. But only if you keep the Magento GDPR compliance in mind. Why?

If any customer data is compromised, you lose not only your reputation and customers' trust. You may even deal with legal consequences.

Here, we'll explain what Magento GDPR compliance is and why it is important for your store. We'll also cover how to make your store compliant, especially in areas like cookies, analytics, and user consent.

So let's go!

Understanding GDPR

The General Data Protection Regulation, or GDPR, is a set of EU rules that require you to collect and process data of EU residents in a transparent and secure manner.

Due to the GDPR, EU customers have full control over their personal information. They have the right to know:

• what kind of data is being gathered
• why the data is being collected
• how the data is collected
• how long it will be stored and

As Shopify evolves, so does its approach to user experience on your website — which usually starts from the customer accounts. The introduction of the new Shopify customer accounts only made things more confusing.

It left you wondering whether you should migrate to a modern, more flexible and optimised option or stick with the old model.

In this guide, we'll break down the difference between new Shopify customer accounts and legacy accounts. You'll learn about the key features, benefits and how each option influences customer experience, integrations and long-term performance.

So if you've been hesitating between these two, the struggle ends today.

Understanding Shopify Customer Accounts

Shopify customer accounts, same as on other eCommerce platforms, give customers a place to manage their orders, addresses, subscriptions and other information. For merchants, it's a tool that builds trust and encourages repeat purchases. It's also a great way to to improve their experience.

While optional,

Magento 2 is one of the best eCommerce platforms with a multitude of . While it's a great advantage, the complex nature of this platform is quite difficult to grasp at once. So, you'd need to consult a Magento tutorial to find your way around the system.

This is exactly what we prepared for you today. In this Magento 2 tutorial, you'll learn everything you need to know to start a Magento store. From Magento installation to store configuration and optimisation, we'll cover all crucial areas and details.

Buckle up because we're getting started!

Magento: Brief Overview

Before we get to the configuration and management part, we should learn the key details about Magento. This will help us make our journey more structured and consistent.

So, let's start with the basics.

What is Magento 2?

is an open-source eCommerce platform designed for creating and managing online stores. It covers catalogue, sales management, order processing, marketing, SEO, and other aspects.

This platform is known for

Every e-commerce business wants to get more sales, putting all their efforts into . But they tend to forget that once people buy, it's the order processing, communication and experience that define repeat purchases.

Thus, no matter if you handle hundreds of orders a day or just a few, efficient and smooth order processing is key. It allows you to stay organised, build trust and grow your business consistently.

In this guide, you'll learn everything you need to know about Shopify order processing workflow. From basics and functionality to features and challenges, we'll help you leverage it to the fullest.

What Is Shopify Order Processing?

Shopify order processing is a sequence of steps from the customer placing an order to the moment it's delivered to their doorstep.

The journey starts when the customer completes the purchase on your store. Shopify automatically records the order details, confirms payment, and informs you that the order is ready for fulfilment.

After picking the right products,

In a world where ad blockers and privacy tools are constantly evolving, becomes more and more common. Regular client-side tracking doesn't cut it anymore, while server-side is too complicated to switch to.

That's exactly why Google introduced a new feature — Google Tag Gateway — also known as First-Party Tags.

It's a complete game-changer for those using web-based tracking. All because it offers improved tracking accuracy with absolutely no change to your current tag setup.

In this guide you'll learn exactly what is Google Tag Gataway, how it works and why you need it. We'll also cover how to set it up using different methods and do it according to the best practices.

What is Google Tag Gateway?

Google Tag Gateway is a first-party tracking method that allows you to serve Google tags — like GA4 and Google Ads — through your own domain rather than Google's.

This makes the request

Whether you're improving your , planning your next marketing campaign or segmenting customers, you need data. Accurate data, which becomes harder to get with the modern website setups. 

The ad blockers and browser limitations often lead to missing conversions and other data in your GA4. This leaves you wondering whether you can still get accurate data reports in 2025.

You can. You just need to switch to server-side tracking. So today you'll learn how to set up server-side tracking in Shopify, using the .

1. Create GTM Server Container

Go to your GTM account and choose the Create Container option once you click on the three dots near your property.

Fill out the Container Name, select Server as a Target Platform, and hit Save.

You need to create a new project on the Google Cloud Platform to host your server container somewhere. Just choose the Automatically Provision tagging server option here (it's much simpler than creating a new project manually).

Then you need to create

When working with Magento, you've probably come across terms like Magento extensions, modules or plugins quite often. Each plays a unique role in your Mageno store performance, compatibility and scalability.

While they might seem interchangeable — they are not. And knowing the difference helps you make more strategic decisions about your store customisations. 

So, whether you're a store owner looking for a new feature or a developer working on some customisation, you're in the right place.

In this guide, you'll learn all about the differences between Magento extensions, modules and plugins. We'll explain what each one really means and how to use them to cover the specific needs of your business.

Magento Customisation Basics: What Are Extensions, Modules, and Plugins?

One thing that makes Magento stand out among other eCommerce platforms is its flexibility and the way it handles customisations. But before you start tweaking the code to add new features, you need to understand the building

Magento's flexibility and open-source nature drive thousands of merchants worldwide. However, it also drives great responsibility. The popularity of the platform makes it a prime target for hackers ready to exploit any Magento security vulnerabilities and steal data.

That's why and customers' data is a must. But you can't do that if you don't know what to expect. 

So, in this guide, you'll learn about the most common Magento security vulnerabilities and how they affect your store. We'll also walk you through the best practices you can implement to protect your business. 

But let's make one thing clear first.

Why You Need To Protect Magento Security?

Magento experts improve platform security with each release, providing security patches for the most common issues. So why should you go the extra mile to protect your store? 

eCommerce is booming, making more merchants move their businesses online. This consequently makes hackers level up in their trying to exploit Magento vulnerabilities.

Effective order management is the backbone of a successful business. Since customer expectations rise, the need for a robust centralised system for , stock updates and management is higher than ever.

For Magento store owners, there is a powerful solution — Magento Order Management System. It's designed to streamline complex processes, reduce errors and offer an exceptional experience from checkout to delivery.

Today, you'll find out what Magento OMS is, how it works and why it is a complete game-changer for your business. Whether you're managing a single- or multi-source inventory, we'll help you understand the full scope of the OMS and how you can put it to work to benefit your business.

Let's start with the basics.

What is Magento Order Management System?

The Magento Order Management System (OMS) is a solution that offers merchants a centralised way to manage orders through the entire lifecycle — from placement and processing to shipping and returns.

It goes several steps higher and,

Magento, being one of the most popular open-source platforms in eCommerce, is a prime target for cyberattacks. Although Magento experts do their best to improve security with each release, you shouldn't rely on patches alone.

Whether you have a small store or a big enterprise, improving Magento security is not optional, it's essential. 

That's why today, you'll learn about the most effective Magento security tips and how to implement them for an extra security layer. As a bonus, we'll share a tool more powerful than the . It will help you to monitor and prevent any security threats on autopilot. 

So, stay tuned and begin by checking the features you'll be working with.

Default Magento Security Features

As mentioned before, default Magento features include a range of security options designed to protect your store and your customers' data. Some of them are:

• 2F authentication: adds an extra layer of protection for your backend, allowing access only to the authorised users. 
• CAPTCHA

When for more sales and user experience, merchants tend to forget about the size charts. As little detail as it may seem, size charts can directly influence sales and return rates.

If people can't find the right size, they either don't buy anything to return the item later. In both cases, you lose sales.

So, if you sell apparel, shoes or any other product that requires an accurate size measurement, you need size charts in your Magento store. 

The best part? You don't need to research all the metrics, sizes and measurements for that with tools like by Magefan.

Everything is already done for you. And in this guide, you'll learn how to add size charts in Magento and how to manage them to get the best results.

What is the Size Chart in Magento?

Magento size chart is a guide that allows customers to choose clothing for different items by comparing the size options (XS, S, M, L, XL) to their body measurements (arm, waist, bust, hips, etc).

Magento, by default, doesn't provide any size chart

Securing an online store is a crucial task for every successful e-commerce business. That’s why Magento experts continually work on , to keep their store and customer data safe and protected.

However, don't hesitate to take extra security steps to strengthen your protection against threats. A common way is learning about the Magento Security Scan Tool — a powerful, free tool designed to help your store remain a safe place.

Today, you'll learn its key features, benefits, and why it's essential to use it to maintain the security of your store.

What is Magento 2 Security Scan?

Magento Security Scan Tool is a powerful service provided by Adobe whose task is to help store owners protect their businesses from various security risks, such as missing patches, malware, and unauthorised access.

No matter whether you are a  user, this free tool helps identify security vulnerabilities and offers effective recommendations to protect your store.

How the Magento 2 Security Scan Tool Works?

Since Magento

Magento 2 file system permissions are an integral part of the platform's setup. It requires different permissions for files and directories for smooth operation and development. Besides, the file permissions are directly linked to your . 

Hence, it's twice as crucial to configure the permissions properly. Today, we'll cover everything you should know about Magento file permissions, including their definition, types, configuration methods, and best practices.

Let's begin!

What are Magento File Permissions?

Magento file system permissions define what actions users can perform with the files and directories. They concern the reading (r), writing (w), and execution (x) rights of the owner, group, and other users. 

For the system to run properly, you need to set the correct permissions so that the scripts and queries are executed without breaking. There are various permission types you may consider using, each offering a specific set of eligible actions.

Moreover, the Magento file permissions

As always, Magento 2.4.8 releases include a lot of fixes, features and improvements aimed at one thing — making Magento a better platform for your online business. And the are really worth your attention. 

Read about the latest changes before you and upgrade it to the latest version.

Magento 2.4.8 Release Notes

Let's skim through all the improvements and fixes in this release to find out how they could impact your store performance.

Security

There are two main security improvements in this release:

• New CLI command for changing the encryption keys to improve usability and eliminate previous bugs.
• Improve one-time password settings.
• The Duo Security 2FA in Adobe Commerce now uses the latest SDK (Web SDK v4).

Platform

To ensure the platform meets the modern demand, it should be compatible with all modern technologies.

• Added compatibility with the long-term support (LTS) versions of MariaDB 11.4 LTS and MySQL 8.4 LTS
• Removed compatibility with PHP 8.1 for Adobe Commerce in this release. You