News and Updates

Hard-wear.com, a leading eCommerce brand operating four Magento store views. They wanted to make their available on international markets, without spending hours on manual translation.

With a growing audience, the goal was to translate blogs fast and efficiently, while preserving SEO structure, categories, and formatting.

Challenge

Typically, translating a single blog post manually can take 2–5 minutes per language. With multiple store views and expanding content, this quickly became unsustainable.

So, what hard-wear.com needed was:

• a faster, automated translation process.
• seamless integration with their existing Magefan Blog setup.
• automatic syncing across store views to eliminate repetitive tasks.

Approach

Hard-wear.com was already using Elovate to manage their Magento catalogue and the Magefan Blog extension. The translation process was designed to be fully automated from start to finish.

1. Integration setup

Hard-wear.com connected its Magento store to Elovate in just a few clicks

Hi, Magefan customers. Welcome to the digest of October 2025 news and updates!

This month, we have released a bunch of new features and improvements to our and . From extended functionality to performance optimization and code quality enhancements, we have a lot to cover in this round-up.

Ready to start?

Magento Extensions

Google Tag Manager

v2.7.3

Features:

• An option to submit cart data (sold products, their quantity, and price) for sale conversions to get cart conversions reporting in Google Ads (GTM Plus & Extra).

Improvements:

• Improved the engagement time calculation for the server-side tracking (GTM Extra).

Compatibilities:

• Firecheckout compatibility (GTM Extra).

Fixes:

• Resolved an issue with order refunds through the admin panel for products that no longer exist.
• Corrected the tracking to only fire upon user selection of a child product and ignore non-user-firing events (GTM Extra).

Update now

Zero Downtime Deployment

v2.1.0

Features:

• Added the multi-webserver support.

Improvements:

Hi, Magefan customers. Welcome to the digest of September 2025 news and updates!

We hope you are ready for a portion of new improvements to our and . This month, we've released new features, fine-tuned the existing ones, and optimized our extensions and apps for better performance.

Let's cut to the chase and review September's updates!

Magento Extensions

Google Tag Manager

v2.7.2

Optimizations:

• Optimized tracking of the events related to configurable products (GTM Extra).
• Minor changes to comply with the Magento Coding Standard.

General:

• Extended the list of conversion variables for the server-side tracking (GTM Extra).

Update now

Translation

v2.4.5

Features:

• Added a new option to choose the ChatGPT model for automatic translation (Extra).
• Added the ability to translate customizable product options (Extra).

Improvements:

• Improved compatibility with Magento Page Builder (HTML data type content) (Extra).
• Introduced the ability to skip text wrapped in the `<!--notranslate-->` and `<!--/notranslate-->`

Hi, Magefan customers. Welcome to the digest of August 2025 news and updates!

August was generous with the new features and improvements to our and . We've been actively working on enhancing our solutions, and are ready to share the results with you.

Let's get right to them!

Magento Extensions

Google Tag Manager

v2.7.1

Improvements:

• Added "customer_id" and "item_variant" params to the data layer.
• Improved CSP whitelist.
• Added "customer_firstname", "customer_lastname", "customer_email", "customer_dob", "customer_gender", "customer_telephone", "customer_postcode", "customer_city", "customer_region", and "customer_country_id" params to the data layer with the hashed customer data (GTM Plus & Extra).
• Improved getting ecomm_pagetype param value.
• Added the "view_item" event on configurable product option select (GTM Extra).
• Improved server-side tracking (GTM Extra).

Compatibilities:

• Improved compatibility with Magefan and extensions.

Other:

• Moved "customer_identifier" and "customerGroup" data

Hi, Magefan customers. Welcome to the digest of July 2025 news and updates!

This month, we've been actively working on new advanced features and improvements of our and . We can wait no longer and want to share them with you!

Ready to start?

Magento Extensions

Translation

v2.4.0

General:

• All available extension features are now displayed in the Basic plan.
• Added an explanation banner to the Translation section, clarifying which content can be translated.
• Refactored internal codebase for better maintainability.
• Declarative schema migration. Switched from install/upgrade scripts to Magento's declarative schema (Plus & Extra).
• UI improvements in the Search and Translate section (Plus & Extra).
• Improved handling of HTML translation, preserving markup and placeholders (Extra).

Features:

• Advanced multi-language support: CMS Pages and CMS Blocks can now be managed per store view (Plus & Extra).
• Added auto-translation support for entity forms and mass actions for categories, CMS pages, CMS

Hi, Magefan customers. Welcome to the digest of June 2025 news and updates!

We hope you are enjoying your summer and are ready for a portion of new developments of our and .

Let's see what we've worked on this month!

Magento Extensions

Google Tag Manager

v2.6.10

General:

• Improved scroll tracking for the GTM Server Container (GTM Extra).
• Minor code improvements.

Features:

• A new "Google Tag Gateway" option (GTM Extra).
• The item_brand and ecomm_prodid parameters are now added to all eCommerce events (GTM Plus and Extra).
• Added customer consent signals for the GTM Server Container (GTM Extra).

Compatibilities:

• Added compatibility with the Redsys payment method.

Update now

Facebook Pixel

v2.6.9

General:

• Improved deduplication keys for the Conversion API events (Extra).
• Minor code improvements.

Features:

• Added Advanced Matching for guest users (Plus and Extra).

Compatibilities:

• Added compatibility with the Hyva Checkout.
• Added compatibility with the 2C2P payment gateway.

Check now

Blog

Hi, Magefan customers. Welcome to the digest of May 2025 news and updates!

During this month, we've been working hard to improve our and , as well as to introduce new features and solutions.

It's about time we shared them with you!

Magento Extensions

Following the Magento 2.4.8 release, we dedicated our best efforts to ensure compatibility of our solutions with the latest Magento updates. Correspondigly, all Magento 2 extensions are now compatible with Magento 2.4.8 and PHP 8.4.

However, this is hardly the only aspect we have been working on. So, let's review other updates we introduced this month.

NEW Size Chart Extension

v2.0.1

Wrong sized items are one of the most common reasons for returns. Moreover, if customers cannot determine the right size when reviewing your catalog, they may not even proceed with the purchase.

You can avoid this hassle by with our Magento 2 Size Chart extension. 

• Use 4 pre-set size charts.
• Create your own unlimited size charts from scratch.
• Customize the charts

It's been 10 years since the first release of the Magefan Blog — the first blog extension on the Magento market. We're proud to be the first ones to offer Magento users a free marketing tool to drive more traffic, promote their products and improve SEO.

Throughout those years, the free Magefan Blog has been delivering a variety of 80+ features that help people get noticed in search results. And it worked. Fast forward to the present moment to see Magefan Blog being the №1 free blogging tool for Magento stores with:

• 1,800,000+ downloads
• 10,000+ stores using it
• Integration with 10+ most popular Magento themes
• 320+ reviews on magefan.com website only
• 119 released versions

All those years, the Magefan Blog has been offering more features in a free version than some of the paid solutions provided in their most basic plan.

However, time flies, and it becomes harder for us to continue adding on to the massive functionality of the free Magefan Blog. It's a free version, so some of the features

Hi, Magefan customers. Welcome to the digest of April 2025 news and updates!

We've got exciting news to share about new solutions, features, and improvements of our and that we developed this month.

There's a lot to discover, so let's get started!

Magento Extensions

NEW !

Security is a top priority for every store owner. Still, no matter the measures you take, hackers manage to find the loopholes and threaten your store's safety.

Don't live in fear of malicious attacks. Improve your security efforts and protect your store with our Magento 2 Security extension!

• Keep an eye on the admin login attempts.
• Track all changes made in the admin panel.
• Monitor security vulnerabilities in the extensive checklist.
• Block bots and fraudulent emails.
• Get notifications about file changes and more ...

Don't give hackers a chance to jeopardize your store's security. Eliminate all the risks before they can cause you trouble!

Check NOW

New features of the !

General:

• Updated the to v 2.0.20 (Blog Extra).

Hi, Magefan customers. Welcome to the digest of March 2025 news and updates!

The first month of spring was rich with updates to our Magento 2 extensions and we'd like to share them with you, too.

Ready to start?

New features of the !

General:

• Updated the to v 2.0.19 (Blog Extra).
• Performed the author's rich snippet improvements.
• Improved the category tree fields in the admin panel.
• Improved getting meta descriptions for the blog entities.
• Performed the Blog template code improvements.
• Minor code improvements.

Features:

• REST API endpoints for blog tags, comments, and version information.
• REST API endpoints for blog author (Blog Extra).
• An option to upload images to the blog entities via REST API.
• Blog post autosave feature to avoid loss of content in case of accidental logout, session issues, or tab/browser closure (Blog Extra).
• Co-author's bio block on the post view page (Blog Extra).
• An option to automatically hide the contents widget from the post content, if it is displayed

Hi, Magefan customers. And welcome to the newbies of our blog.

The digest of February 2025 news and updates is here!

We added lots of great new features to our Magento 2 extensions and Shopify Apps this February, the last winter month.

Let's start!

New features of Magento 2 Language and Store Switcher Extension!

Features:

• Added the "Switcher Trigger" option. It allows you to set when a store has to be switched to the auto-redirect mode (on the first visit, on every page load, or on the first visit or any homepage visit.
• Security improvements. Now Magento SecureRenderer is used to whitelist an inline script.
• Added compatibility with Mirasvit Cache Warmer.

The latest available version is v 2.0.19

Request a FREE trial

New features of Magento 2 Google Page Speed Optimizer!

Features:

• Now sessions for robots can be disabled (Plus).
• Performed Gallery optimization (Fotorama).

The latest available version is v 2.0.1

Check Live Demo

New features of Magento 2 Facebook Pixel Extension!

Three years ago, on February 24th, 2022, at 3:40 (Kyiv time) all of our lives were divided into BEFORE and AFTER, when russian tanks started the full-scale invasion of Ukraine blatantly violating all international laws, rights, and agreements. 

Starting from that time, there was not a single day without explosions. Our families, our work and our hope in the Ukrainian Armed Forces were the only things that kept our morale state "in place", considering the constant flow of terrible news and russian PSYOP (psychological operations). 

In many countries, there is no more news feature on the Ukrainian battlefields. Or about the daily destruction that the russians inflict on civilian infrastructure. It leads a lot of people to believe that the russian war in Ukraine is "slowing down". 

But that's not like it at all. It's even more horrific than in spring 2022.

It's not just russian guided bomb units that are used against us any more. It's hundreds of Iranian suicide drones and North Korean

Hi, Magefan customers. And welcome to the newbies of our blog.

The digest of January 2025 news and updates is here!

This year we began working hard as usual, and as a result, you can enjoy lots of splendid new features for our Magento 2 extensions and Shopify Apps.

Let's start!

New features of Magento 2 Translation Extension!

Features:

• Added the Google Auto Translate functionality to the Add/Edit translation form (Extra).
• Added the Google Auto Translate functionality to the Category > Translate page (Extra).
• Added the Google Auto Translate functionality to the Product > Translate page (Extra).
• Added the Product Translate (Google Auto Translate) mass action option to the product grid (Extra).

The latest available version is v 2.3.6

Request a FREE trial

New features of Magento 2 WebP Images Extension!

Features:

• Added the new "Images" section.
• Added CLI command bin/magento magefan:webp:scan to collect images (--path="media/catalog").

The latest available version is v 2.4.0.

Check

Hi, Magefan customers. And welcome to the newbies of our blog.

The digest of December 2024 news and updates is here!

We're happy to share our latest updates and developments to Magento 2 extensions and Shopify Apps.

Let's start!

New features of Magento 2 Admin Action Log Extension!

Features:

• Added a notice showing the last admin's login info, such as the date of login and the admin's IP address. The notice will be displayed after the login.
• Option to track only specific entities.
• Performance improvements.

The latest available version is v 2.2.1

Request a FREE trial

New features of Magento 2 Blog Extension!

Features:

• Added Meta Robots Options to Blog Post, Categories, and Authors (Blog Tags already have this option).
• Added the customer group identifier to the sidebar category tree cache key information.
• Updated package magefan/module-wysiwyg-advanced to 2.0.16, to enable TinyMCE7 support.
• Fixed error Invalid argument supplied for foreach() in  ShortContentExtractor.php for Blog

2025 is almost here and it thrills us with new opportunities and hopes. Yet, we would also like to acknowledge this year's achievements we have been working on.

So, before the clock strikes midnight, let us take you through the key moments of Magefan's 2024 journey. 

Team

Starting with the most important part of Magefan - the team. This year we welcomed 2 new members to our Magefan family.

Also, one of our colleagues went to serve in Ukrainian Armed Forces to defend our country’s freedom and peace from russian invasion. The entire team and his workplace await his return back to the Magefan office.

Meet Magento Events

Magefan was happy to be among the sponsors of many great Meet Magento events in 2024. Here they are: Meet Magento India, Meet Magento Romania, Meet Magento UK and last but not least - Meet Magento Netherlands.

 Supporting the events within the Magento ecosystem is an honour to our company and a way to support the development of the platform itself.

New Extension Releases

Hi, Magefan customers. And welcome to the newbies of our blog.

The News & Updates digest of November 2024 is here!

We're happy to share our latest updates and developments to Magento 2 extensions and Shopify Apps.

Let's start!

New features of Magento 2 Translation Extension!

Features:

• Added the "Flush Cache On Translation Change" option. When enabled the translation cache is automatically flushed (on adding/editing translations). When disabled the translation cache is marked as invalid correspodingly (Plus & Extra)
• Added the "Ignore GWS Permissions On Translation Grid" option. It allows you to ignore GWS permissions (Plus & Extra).

The latest available version is v 2.3.5

Request a FREE trial

New features of Magento 2 Rich Snippets Extension!

Features:

• Now the Microdata value (HTML attributes and tags) is set as default for the Structured Data Type option for the FAQ widget.
• Now it is allowed to use PRE HTML tag in module widgets. 
• Added the Site Name and Alternate Site Name

Hi, Magefan customers and welcome to the newbies of our blog.

The News & Updates digest of October 2024 is here!

We're happy to share with you our latest updates and developments to Magento 2 extensions and Shopify Apps.

Let's start!

New features of Magento 2 Translation Extension!

Features:

• Security improvements. Now Magento SecureRenderer is used to whitelist an inline script.
• Minor code improvements.

Fixes:

• Fixed an issue with the URL key translation.
• Fixed JavaScript error in the admin panel on product and category edit pages when HTML minification is enabled. The error was in the extension version 2.3.2 only.

The latest available version is v 2.3.3

Request a FREE trial

New features of Magento 2 Google Indexing API Extension!

Features:

• Extension performance optimization.

Fixes:

• Fixed an error: Call to a member function getType() on null in Model/Requester.php:145.

The latest available version is v 2.2.1

Request FREE Trial

New features of Magento 2 Coupon Code Extension!

Features:

Hi, Magefan customers and welcome to the newbies of our blog.

September 2024 News & Updates digest is here!

The first month of the autumn 2024 has brought us amazing updates to our Magento 2 extensions and Shopify Apps that most of our customers have been waiting for.

Happy reading!

New features of Magento 2 Blog Extension!

Features:

• Added option to create a blog post and featured image using AI (ChatGPT) (Blog Extra).
• Improved blog import from Google Blogger via CSV import (Blog Extra).
• Improved redirects on URL key change (Blog Plus and Extra).
• Added image to blog category and tag (Blog Plus and Extra).
• Added category and tag images to the category grid and tags in the admin panel.
• Added post Image to the post grid in the admin panel.
• Product Widget extension has been updated to version 2.0.14.
• Added information about the co-author to all templates for the post list.
• Added LinkedIn share button.
• Added an option to define what social network is available in share buttons.
• Added an option

Hi, Magefan customers. Welcome to the newbies of our blog.

August 2024 News & Updates digest is here!

Hot summer 2024 will be over in one day and we'd like to share our August updates to Magento 2 extensions and Shopify Apps.

Enjoy last summer days and this article!

New features of Magento 2 WebP Images Extension!

Features:

• Added an option allowing to upload images in .webp format via REST API. (Plus).
• Added compatibility with Magento 2.4.7 (Plus).

Fixes:

• Fixed an issue with uploading WebP images on production mode (Plus).

The latest available version is v 2.3.12

Check Live Demo

New features of Magento 2 Extended Product Grid!

Features:

• Performed significant speed and performance improvements.
• Significantly improved mass product update via grid inline editing.
• Added compatibility with Fusedship.
• Code refactoring has been made.

The latest available version is v 2.2.0

Request FREE Trial

New features of Magento 2 Blog Extension!

Fixes:

• Fixed an issue with syntax error in the

Hi, Magefan customers. Welcome to the newbies of our blog.

July 2024 News & Updates digest is here!

We'd like to share our latest developments and updates to Magento 2 extensions and Shopify Apps that we worked on this July.

Happy reading! 

New features of Magento 2 SEO Extension!

Features:

• Added new option "Use Store Code in Default Store View Homepage Canonical".
• Updated Rich Snippets to v2.0.16 (SEO Plus & Extra)
• Updated Hreflang Tags to v2.2.7 (SEO Extra).

The latest available version is v 2.5.1

Request a FREE trial

New features of Magento 2 Rich Snippets Extension!

Features:

• Added Organization Schema Markup Widget.
• Minor code improvements

The latest available version is v 2.0.16

Request FREE Trial

New features of Magento 2 Translation Extension!

Features:

• The Admin Gws on Magento Enterprise is now not applied to the translations grid. This allows merchants to create users for translations, restrict their access, but allow them to change the locales.

The latest available

Hi, the Magefan customers and welcome to the newbies of our Magefan blog.

June 2024 News & Updates digest is here!

The hot summer is in full swing! So it's about time we shared even hotter updates to our Magento 2 extensions and Shopify Apps. Let's get right to them!

New features of Magento 2 Google Tag Manager!

Features:

• Improved Data Layer Values and JSON Container file for Google Ads Remarketing (GTM Plus and Extra).
• Security improvements. Use Magento SecureRenderer to whitelist an inline script.
• Rearranged extension config. Removed the "Server Side Tracking" section and moved the options to the "Server Container" section.
• Added an option to disable purchase event (Order creating) in the admin panel (GTM Extra).
• Added ability to track first visit and session start, session count in Server Side Tracking via GTM Server Container (GTM Extra).
• Improved the Server Container (Server Side tracking) for Google Ads.

Fixes:

• Fixed the JS "require is not defined" error on the Hyva theme.