News and Updates - September 2026

OpenAI Ads are still new and finding their footing, but many merchants are already giving them a try. Just like with any other tracking channel, you have to base your ads on accurate data to leverage your campaigns and see results.

The Magefan OpenAI Ads Conversion Tracking extension helps you integrate OpenAI tracking pixels and Conversion API with no coding involved. A few simple admin panel settings allow you to connect your Magento 2 store with the OpenAI Ads Manager to measure conversions.

• Connect OpenAI Pixel and Conversion API directly via the Magento admin panel.
• Integrate separate pixels to track data on all store views.
• Track items_added, checkout_started, order_created, and other events.
• Map Magento attributes with required identifiers.
• Defer the script loading and more...

Features:

• Added a new "Translate Different Fields in a Single Request" option. It combines fields without HTML for the same entity and target language into a single translation request instead of one request per field (Extra).
• Added translation queue support for Magento default CSV import (Extra).
• Advanced multi-language support for product reviews. Now, they can be managed at the store view level (Plus & Extra).
• Added the ability to auto-translate product reviews from the review editing page, the grid (via mass actions), and via the translation schedule (Extra).

Improvements:

• Enhanced product attribute translation. Now, a notice is displayed if a newly added option is not translated (Extra).
• Improved non-Latin text compatibility within the translation wrapper (Extra).

General:

• Updated the ChatGPT model list with the following models: gpt-6-luna (set as a default model), gpt-6-sol, gpt-6-astra, gpt-5.6-luna, gpt-5.6-terra, and gpt-5.6-sol (Extra).

Fixes:

• Removed the db_schema_whitelist.json file so that disabling the module keeps its data.

Features:

• Added a new "First-Request Parameter Limit" option to the Layered Navigation Protection section.

Improvements:

• Refactored the layered navigation protection settings.

Features:

• Added an option to disable tracking on 404 error pages (Extra).

Improvements:

• Server-side tracking enhancements (Extra).
• Implemented changes to the customer data hashing approach for Enhanced Conversions tracking (Plus & Extra).
• Added localization for the following locales: cs_CZ, de_DE, el_GR, en_US, es_ES, fi_FI, fr_FR, hu_HU, it_IT, nl_NL, pl_PL, pt_BR, pt_PT, ro_RO, sk_SK, sv_SE, tr_TR, uk_UA, and zh_Hans_CN.
• Speed and performance improvements.

Fixes:

• Fixed an issue with the quantity value of the add_to_cart event when an item already in the shopping cart was added again (Plus & Extra).

General:

• Removed dependency on the facebook/php-business-sdk package. Now, the native model is used to communicate with Conversion API (Extra).

Features:

• Added an option to hide product price in the events for specific customer groups (Plus & Extra).
• Added the test mode for Conversion API events (Extra).

Improvements:

• Added localization for the following locales: cs_CZ, de_DE, el_GR, en_US, es_ES, fi_FI, fr_FR, hu_HU, it_IT, nl_NL, pl_PL, pt_BR, pt_PT, ro_RO, sk_SK, sv_SE, tr_TR, uk_UA, and zh_Hans_CN.

Improvements:

• Custom Block Titles specified in the rule’s Display Settings are now applied to native related, up-sell, and cross-sell blocks.

General:

• Released v2.0.4 of the magefan/hyva-theme-auto-related-product package.

Features:

• Added an option to hide product prices in the events for specific customer groups.

Fixes:

• Fixed the missing content_id parameter in TikTok Pixel events.

Improvements:

• Event tracking enhancements.
• Now, the Conversions API access token is hidden in the extension's configuration section.
• Minor changes to comply with the Magento Coding Standard.

General:

• Full code refactoring.

General:

• Updated the Rich Snippets extension to v2.0.27 (Plus & Extra).
• Updated the Open Graph Tags extension to v2.2.5 (Extra).
• Updated the Twitter Cards extension to v2.2.5 (Extra).

Features:

• Added the "Bottom Content" field for categories to display content below the product list.
• Added the Cross Links History dashboard to track pages they have been added to (Extra).
• Added the "Exclude from XML/HTML Sitemap" option to SEO Rules (Extra).

Improvements:

• Improved localization texts.
• The default store's homepage canonical URL now ends with a slash, like on other stores.

Fixes:

• Fixed an infinite redirect loop when the no-slash redirect was applied to the store root URL.
• Resolved an issue with cross links where Cyrillic and other non-Latin characters turned into HTML entities (Extra).

Improvements:

• Added the drag & drop functionality to the HowTo and FAQ widgets.
• Enhanced fetching of the stable store URL for the @id property of MerchantReturnPolicy.
• Changes to comply with the Magento Coding Standard.
• Minor code improvements.

Improvements:

• If the "Redirect to No-Slash URL" option is enabled in the Magefan Magento 2 SEO extension, the slash (/) in the canonical URL is removed.
• Improved compatibility with Magento 2.4.9.

Improvements:

• Removed the slash (/) in the canonical URL if the "Redirect to No-Slash URL" option is enabled in the Magefan Magento 2 SEO extension.
• Improved compatibility with Magento 2.4.9.

Improvements:

• Changes to comply with the Magento Coding Standard.

Improvements:

• Page Cache Warmer cron jobs now run in their own cron group (magefan_page_cache_warmer) in a separate process, so a long warm-up no longer delays other Magento cron jobs.

Features:

• Enabled attaching additional files to order, invoice, shipment, and credit memo emails.

Improvements:

• The extension now uses the attached file name instead of the predefined one.

Fixes:

• Fixed duplicate mfpl/label/get requests on configurable product page load, when product options are preselected.
• Removed inactive product label rule associations during execution to ensure cache cleanliness.

Default Shopify Blog offers basic features for managing a blog. Yet, it lacks more advanced tools to create an engaging reading experience.

Better Blog Builder & Editor addresses this challenge. It allows you to add new elements to the existing posts and blogs without having to import your data. With the homepage, related posts and products, navigation sidebar, and other blocks, it turns your posts into powerful marketing instruments.

• Improve the default Shopify Blog without data migration.
• Add related posts and products, reading time, previous/next post buttons, etc.
• Enable a homepage and a sidebar for better navigation.
• Manage all new elements inside your theme editor and more...

Shopify provides merchants with a great opportunity to manage their stores and blog on the same platform. While this is certainly convenient, they may already run blogs elsewhere, and moving them over to Shopify becomes quite a struggle.

With the Magefan Blog Import App, though, this is a matter of a few clicks. The app provides tools for WordPress, Magento, and CSV file import, and allows you to transfer your posts, categories, images, authors, and tags without losing any crucial data.

• Import your blog from WordPress, Magento, or a CSV file.
• Keep the original formatting without redoing it manually.
• Map import fields to ensure your data is attributed correctly.
• Manage the imported posts inside the default Shopify editor and more...

Improvements:

• Improved the login code receiving mechanism to log in to customer accounts.