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Magento 2 Facebook Pixel Extension

Magento 2 Facebook Pixel is the extension that allows you to add a Facebook pixel to Magento 2 pages faster, easier and without any technical knowledge. This extension enables you to track customers' actions on your store and use that data to create personalized Facebook Ads. 

Track customer behaviour on your store, boost your Facebook ad campaigns and attract new prospects with the Magento 2 Facebook pixel extension.

  • Collect 10+ eCommmerce events
  • Optimize yoru Facebook Ads campaigns
  • Set up remarketing audiences based on collected data
  • Collect unique data per each store view and localize you ads
  • Optimize loading of the Facebook pixel script
Special Price FREE Regular Price $79
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Set up Facebook Pixel in Magento 2
Track Magento 2 store events with Facebook Pixel
Monitor checkout process with Facebook Pixel
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Compatibility:Magento 2.3.0 - 2.4.7 (CE, EE, ECE, B2B)
Magento 2 Facebook Pixel Extension

Integrate Facebook Pixel Easier

Facebook pixel is a piece of JS code you integrate into your store to track customers' actions and store that data. Setting up this piece of code is not that easy, if you don’t have any technical background or just don’t want to spend too much time on code.

With the Magento 2 Facebook Pixel Extension, anyone can do it. It allows you to integrate and add the Facebook pixel to Magento 2 pages just in a few clicks.

Magento 2 Facebook Pixel
Track Events for Facebook Pixel

Optimize Facebook Ad Campaigns

What are your Facebook ads based on? Simply your intuition and desire to promote certain products? Partially yes. But in order for these ads to be effective and yield the results, you have to collect and analyze a lot of data.

The Facebook pixel will help you to get in-depth reports on what products are viewed the most, and how many people visit the checkout page and actually complete it. Once you have that information, you can group your website visitors/customers and create converting Facebook ads based on that.

Personalize Shopping Experience in Your Store

As a marketer, you should always highlight benefits over features to attract customers. As a Facebook marketer, you should create personalized campaigns. With the Magento 2 Facebook Pixel Extension, you can gather enough data to create ads for big and tiny customer groups based on multiple factors: add-to carts, add-to wishlists, product viewers, initial checkout, and purchase.

Customers differ and so do their tastes and preferences. You should keep that in mind when creating your ad campaigns. Facebook pixel extension will help you to create data-based customer segments.

Custom Audiences in Facebook
Purchase Event Facebook Pixel

Improve Conversion Rates

The better you know your customers, the better experience you can create for them. Magento 2 Facebook Pixel is a robust tool that helps you to learn more about your customers and website visitors' behaviour. It allows you to win them back if they left your website without buying anything, or show Facebook ads with the products they spent a lot of time on.

Facebook Pixel extension for Magento 2 helps you to improve your conversion funnel and boost conversion rates with every step of the customer's journey. If you don’t use Facebook Pixel yet 一 start, and our extension will help you to gather valuable data easier.

Maximize conversions - minimize effort

Elevate your marketing strategy with the cutting-edge Facebook pixel tracking

Track Product Performance

Improve your marketing strategy or create a new one based on the product performance data. Track and analyze product page views, add to carts, add to wishlists, and configurable product options select.

Let Facebook Pixel gather valuable data on your products to use in improving sales.

Facebook Pixel track product views
Track checkout performance Facebook Pixel

Monitor Customers' Behaviour at Checkout

Do you know how many people successfully go through all the steps on your checkout? Or when exactly do some of them leave checkout? You can learn that now, using Facebook Pixel Extension for Magento.

Track checkout page view, add payment information on checkout and checkout success page view events and optimize your checkout process. Create campaigns that allow you to drive back customers that have left and encourage active buyers to buy even more!

Track Customer Interaction with Your Store

Customer interaction with your store doesn’t end on products and categories. You need to monitor how visitors behave outside your catalogue pages too. And that’s what Magefan Facebook Pixel allows you to monitor.

Our extension enables you to track how many people use search, visit the contacts page or create an account on your website. It opens a lot of opportunities for new Facebook campaigns and optimization.

Track search registration contact facebook pixel
Facebook Pixel speed optimization

Optimize Facebook Pixel Loading

Since all custom JS makes your pages heavier, you shouldn’t forget about customer experience while tracking different events in your store. Page speed can ultimately influence the purchasing decision, so your pages need to load fast.

Be sure our Magento 2 Facebook Pixel won’t cause any speed issues. You can optimize the Facebook Pixel JS loading. Just enable one option in the admin and the Facebook Pixel will load only after the first click, scroll of mouse touch.

Open New Remarketing Opportunities

When people come to a website, and browse but make no purchases it is frustrating for any store owner. So, if you’re looking for ways to drive people back to your store and make them convert Magento 2 Facebook Pixel Extension is just what you need. It tracks bounced customers and enables you to create campaigns targeted at them.

When you integrate Facebook Pixel in Magento 2 you continue to attract not only new but old website visitors.

Enable Facebook Remarketing in Magento 2

Make sure it's a good match!

Uncertain whether the Magento 2 Facebook Pixel Extension has all the features you're looking for, or if it aligns with your goals?

Facebook Pixel ID per Store View Magento

Show Localized Facebook Ads

Microsegmentation of your audience will help to get insight into each of your store views and show even more personalized ads. This is possible with the Magento 2 Facebook Pixel Extension.

You can add more than one Facebook Pixel ID to your store to distinguish between the audiences in different store views and track the events on each more accurately. Facebook Ads based on products and store views people visited 一 your Facebook campaigns are bound to succeed!


Can I install your Magento 2 Facebook Pixel module via the composer?

Yes, you can. All our modules can be installed via the composer. Once you purchase the extension, you receive keys to the private Magefan composer repository and find the composer installation commands available in the "My Downloads" section.

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What our
clients say

As a customer, my experience with the Facebook Pixel Extension has been excellent. The installation was easy, and it allowed me to track various user actions on my website, providing valuable data for my ad campaigns. The reporting and analytics features were user-friendly, helping me understand campaign performance better. Creating custom audiences based on user behavior improved ad relevance, and the seamless integration with Ads Manager made retargeting effortless. Overall, I highly recommend the Facebook Pixel Extension for anyone serious about optimizing their Facebook advertising efforts.

Nabin Rawat
Brands Who Trust Us
Magento 2 Facebook Pixel Extension
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