Magento 2 Management

PayPal is considered one of the top online payment processing systems recognized around the world. That’s why adding it to your Magento store checkout makes it more attractive for customers.

Moreover, PayPal checkout is more secure for both parties. Customers can pay by credit card or from their PayPal account with no risks while merchants can be sure PayPal will handle the transaction. 

Besides, there are multiple PayPal payment options in Magento that make it even more flexible and versatile. 

So, in this article, you will learn how to configure various PayPal payment solutions to set them up along with other Magento 2 payment methods.

PayPal is the most famous online payments system while Magento is one of the most popular eCommerce platforms. So, it would be strange if it didn't allow you to integrate PayPal into your online store. 

There is a variety of PayPal payment methods you can configure. However, in this article, you're going to configure PayPal Express Checkout in Magento 2.

It is probably the most popular PayPal payment method since it accepts almost all credit or debit cards and worldwide currencies.

All of your marketing and sales efforts have one goal — to lead customers to the purchase. Once they are on that final checkout step every detail counts and Magento 2 payment methods in particular. 

Even the slightest detail like a few payment options or poor payment methods configuration can step in the way of a successful transaction. Not speaking about the bounce rates and conversions. 

The last thing you want is customers leaving Magento 2 checkout because of the absence of their preferred payment option, right?

So, in this article, you’ll go through the Magento 2 payment methods, default and integrated. You will also learn everything about the configuration options to make sure you provide the best shopping experience for your customers.

Let's start right away.

Checkout is an important step in customers' journey not only in Magento but in eCommerce in general. Some customers don't even reach it. While others abandon their shopping carts and leave the checkout just when they're about to finalize their order.

There are multiple reasons why this happens, but the most common so far is the long and complex checkout process.

Magento provides you only with basic functionality which is not enough to maintain a fast and seamless checkout process. That is why merchants start looking for some Magento 2 Checkout Extensions to improve that process.

One of such trendy extensions is Magento 2 One Step Checkout.

However, is it really that convenient and useful when it comes to customer experience?

In this article, we’ll review Magento one step checkout to learn its benefits and drawbacks as well as define if it is better than a multi-step checkout.

The seamless checkout process is one of the vital components of a successful customer journey. Unfortunately, checkout could also be one of the reasons for cart abandonment and bounce rates.

The longer and more difficult the checkout process is on your store, the more likely customers are going to leave without making a purchase. They are also extra cautious about the personal information they share online. That is why they are not very attracted by the forced registration.

Magento enables you to provide a better experience for your customers and eliminate cart abandonment with a built-in solution — Magento 2 Guest Checkout.

And in this article, we’re going to cover what it is, how it works and analyze all its benefits and drawbacks.

Magento 2 Catalog Price Rules is one of the greatest built-in marketing tools this platform provides you with. They allow you to implement discounts and run sale campaigns easier without any third-party implementations, same as Magento cart price rules.

So, in this article, you will learn everything you need to know about catalog price rules, how to configure them for your products and what differs them from the cart price rules.

Without any further ado, let's dive in and define what stands by catalog rules.

Magento 2 Contact Us page is one of the most important pages on your website. 

Why?

When you want to ask a question, complain, or request some information from the store customer service, what do you usually do? You go to the contact us page. And even if you want to reach out to thank a company, you won't be happy to find out there is no way to contact them.

Contact Us page is a bridge that unites you with your customers, prospects, and partners. So you have to make sure it is accessible from every page of your website. Usually, it is in the footer.

In this article, you will learn how to configure and customize the Contact Us page.

Configuring Taxes in Magento 2 is an important process that needs to be paid much attention to, especially in eCommerce. Different countries have different taxing systems. Correspondingly before setting up tax rules, tax rates or tax classes in Magento 2 you need to be well-aware of the tax requirements of your country. 

In this article, you'll learn everything you need to know about taxes in Magento 2, how to manage tax rates, set up tax classes, create tax rules and calculations.

In Magento 2 taxes are auto-calculated based on tax rules. Tax rules, on the other hand, depend on customer, product tax classes as well as customers' shipping and billing addresses, and store location.

Confused already?

No worries. We'll walk you through the Magento 2 tax configuration step-by-step, so you can configure taxes in your Magento 2 store easily.

Magento 2 store email addresses take an important part in your store as they give your customers an opportunity to contact you seeking some advice, update, support or cooperation. There are very few things people hate more than not being able to find an email to contact the business representative.

Magento allows you to configure different kinds of email addresses in your store with predefined identities. Moreover, you can configure all of them for different store views.

So, in this article, you will learn why you need to configure emails and how to configure Magento store email addresses.

Product reviews and ratings are the very first things everyone pays attention to when buying a product. It's better to know if other people are satisfied with the product quality, service and store in general prior to the purchase.

Magento reviews and ratings are a great way for you to receive honest feedback about your products that will eventually result in new purchases of those products based on overall reviews.

So, in this article, you're going to learn how to manage reviews and ratings in Magento 2.

When you configure product listings in Magento 2 you define the way products are listed in the product catalog. The extensive Magento catalog configurations help you set the number of products displayed on the list, the method products in the listing are sorted by or whether to display all products on the page.

This flexibility allows you to find the best way to display products so that your customers are encouraged to search more, find more and choose their preferred product from the various available options. 

In this article, you will go through all product listing options.

"In Stock" and "Out of Stock" options in Magento 2 store play an important role since they give your customers information about the availability of the products.

It is recommended to display Magento 2 product stock status to improve the customer shopping experience and show a professional, customer-oriented approach.

Website navigation is very important, to help customers navigate through your website easier and find products they are looking for faster.

One of the best forms of navigation is layered navigation on product categories and general catalog search in Magento 2. They both serve the same thing, but we want to draw your attention to the catalog search.

So, in this article you will learn how to optimize the search by adding Magento search terms, defining popular search terms, and setting search synonyms.

Configuring product catalog search in Magento 2 is one of the ways to help your customers find products faster using the product search form.

Together with the layered navigation, Magento 2 catalog search enables you to create a great customers' shopping experience and provide them with the flexible and easy-to-use Magento 2 product catalog navigation.

Catalog search form is the most basic and the most used form of catalog navigation since all you need to do to get to the preferred product is to type a word or a phrase.

Besides, people who use the search form to find a product are more likely to make a purchase.

So, in this article, we will cover the types of catalog search in Magento 2 and go through the catalog search configurations. 

Let's dive in.

Layered Navigation is the catalog navigation feature of Magento 2 that is based on price, category, color or other product attributes and allows customers to find products faster by filtering the results.

Your main goal is to provide customers with the best shopping conditions to improve their experience on your Magento 2 store. There are a few things that can contribute to that and Magento 2 layered navigation is one of them.

What are the chances customers will continue their purchasing journey if they can't find what they are looking for in your store?

Let's not guess. No one likes that. However, Magento took care of that to help you provide the best on-site experience for your customers.

So, in this article, you will learn how to configure layered navigation in Magento 2, how to display it on the category page, and how to add filterable attributes to layered navigation.

The Shipping Method in Magento 2 stands for the price and the method of delivering a product to a customer. There are different groups of shipping methods in Magento 2 that are defined by the Delivery Type.

In this article, you're going to learn about the basic shipping configurations in Magento 2 as well as review all default Magento 2 shipping methods.

Magento 2 Customer Groups is the feature of Magento 2 that allows you to divide your customers into groups so that you have an opportunity to set different discounts, share different information and define different custom rules for them.

It is important that you divide customers into groups since, except all mentioned above, it allows you to target the right audience with the right information or offers.

It increases the productivity of your store and allows you to provide a personalized experience for your site visitors.

In this article, you will learn how to create a customer group in Magento 2, how to assign a customer to a customer group and how to use customer groups in your store.

New order email notification in Magento 2 is an important component of the ordering process.

It provides customers with information about their orders which they can refer to when getting in touch with the sales representative about their order status, etc. 

It is also important to website admins since they get notified about new orders and changes in their statuses.

So, in this article, you will learn how to configure the new order email notifications for the admin and customers.

To configure new order email notification in Magento 2:

 1. Go to Stores > Configuration > Sales > Sales Email > Order and Enable the order email notification.

2. Choose the New Order Confirmation Email Sender. To configure email sender check the Store Email Addresses Configuration.

SEO is the key to a successful online business nowadays. That is why it is really important to configure the robots.txt file properly. This file is a set of instructions given to the web crawlers “guiding” them which pages of your website you want and don't want to be indexed and analyzed.

So, in this article, you will learn what is Magento robots.txt, where is this file located and, most importantly, how to generate it.

Let's dive in

What is Magento 2 robots.txt file?

Robots.txt. file is the most basic kind of SEO configuration available in Magento by default. It is essential to configure the robots.txt file in order to establish kind of a relationship between your website robots and website crawlers.

Configuring the robots.txt file you set the instructions to web robots on what pages of your website to index or skip from indexing.

Recently Viewed and Compared Products are the features of Magento 2 according to which products that customer has recently viewed or compared to other products are displayed via Magento 2 widgets.

Your customers don't have to spend time going through the endless Magento 2 catalogs looking for the product they liked or got interested in the last visit. Once they come back to your Magento 2 website, customers can see the product they postponed the purchase of for some reason and proceed to checkout.

Before adding the recently viewed and compared products to any of your Magento 2 store pages you need to go through the list of general options.